PRAKTIK PENGOLAHAN DAN PEMASARAN AYAM POTONG DITINJAU DARI HUKUM ISLAM DAN HUKUM POSITIF
Studi Kasus Cahaya Broiler CV. Arvino Adjijaya di Desa Gunungsembung Kecamatan Pagaden Kabupaten Subang
DOI:
https://doi.org/10.59004/metta.v1i3.168Kata Kunci:
Marketing, Positive Law, Marketing LawAbstrak
This research was conducted because the researchers saw the location of this broiler chicken which made it difficult for vehicle activities to stop so the researchers wanted to know how to process and market it based on positive law and Islamic law. This study aims to explain the practice of processing and marketing broiler chicken in Cahaya Broiler (CV. Arvino Adijaya) according to Islamic law and positive law so that both consumers and producers can carry out trust in the goods being traded. This research uses qualitative research and qualitative descriptive approach. Data collection techniques were carried out in 3 ways, namely: 1) interview, 2) observation, 3) documentation. The object of this research are employees of CV. Arvino Adjijaya towards processing and marketing. Positive law and Islamic law that makes data collection. The results of this study indicate that 1) The practice of processing chicken pieces in CV. Arvino Adjijaya, Pegaden, Subang in the first stage the chickens that come are weighed, then in the second stage the chickens are separated according to the weight, the third stage the chicken is cut according to the customer's order, the fourth stage the chicken is put in the drum to be boiled, the fifth stage is cleaning the feathers , the sixth stage is the separation of chickens from their feces, after going through six stages the chickens are ready to be distributed to consumers. 2) The practice of marketing chicken pieces in CV. Arvino Adjijaya, Pegaden Subang, uses the concept of community marketing that the task of CV. Arvino Adjijaya satisfies the needs and desires of consumers and maintains the welfare of the community. There are two ways of marketing, namely, waiting for consumers to come to buy chicken which is sold based on the scales and delivering it to consumers but in large orders. 3) The practice of processing and marketing of chicken pieces in CV. Arvino Adjijaya, Pegaden Subang views Islamic law and positive law, that in the view of Islamic law, CV. Arvino Adjijaya uses the concept of buying and selling which has conditions and pillars, namely the existence of people who have al-muta'aqidain (seller and buyer), the existence of shighat (lafadz ijab and qobul), the existence of goods purchased, the exchange rate of substitute goods and the fulfillment of the terms of sale. buy. While legally positive CV. Arvino Adjijaya, has a processing and marketing operational permit which is a written legal rule that currently exists and is generally binding in the State of Indonesia.
Unduhan
Referensi
Arikunta, S. (1988). Pengelolaan Kelas dan Siswa. Jakarta: CV. Rajawali.
Assauri, S. (2007). Manajemen Pemasaran, Dasar, Konsep dan Strategi. Jakarta: PT. Raja Grafindo Persada.
Bustami. (2015). Pemberdayaan Usaha Mikro, Kecil dan Meengah. Serang: A-Empat.
Basu Swasta DH dan Irawan. 2005. Manajemen Pemasaran Modern. Yogyakarta: Liberty.
Daryanto. (1997). Kamus Indonesia Lengkap. Surabaya: Apollo.
Djiwandono, P. I. (2015). Meneliti itu tidak sulit: Metodelogi Penelitian Sosial dan Pendidikan. Yogyakarta: Deepublish.
Eddy Roflin, I. A. (2021). Populasi, Sempel, Variabel dalam Penelitian Kedokteran. Pekalongan: PT. Nasya Expending Management.
Eko Sudarmanto, A. Z. (2021). Desain Penelitian Bisnis: Pendekatan Kuantitatif. Medan: Yayasan Kita Menulis.
Endang Kartikowati, Z. (2020). Pola Pembelajaran 9 Pilar Karakter Pada Anak Usia Dini dan Dimensi-Dimensinya. Jakarta: Prenadamedia Group.
Erni Tisnawati Sule, K. S. (2009). Pengantar Manajemen. Jakarta: Kencana Perdana Media Grup.
Febriana, S. M. (2012). Kontibusi Usaha Ternak Ayam Potong Dalam Meningkatkan Kesejahteraan Masyarakat Ditinjau menurut prespektif Ekonomi Islam. Riau: UIN Sultan Syarif Kasim.
Ghozali, A. R. (2003). Fiqih Munakahat. Jakarta: Kencana Prenada Media.
Hidayat, A. A. (2021). Dokumentasi Keperawatan: Aplikasi Praktik Klinik. Surabaya: Health Books Publishing.
Is, M. S. (2015). Pengantar Ilmu Hukum. Jakarta: Kencana.
Ismail Nurdin, S. H. (2019). Metodelogi Penelitian Sosial. Surabaya: Media Sahabat Cendekia.
Kasmir. (2004). Pemasaran Bank. Jakarta: Kencana Prenada Media.
Koesnoe, M. (2010). Dasar dan Metode Ilmu Hukum Positif. Surabaya: Airlangga University Press.
Kartajaya, H dan Sula, MS. 2006. Syariah Marketing. Bandung: Mizan Pustaka.
Mahmud. (2011). Metode Penelitian Pendidikan. Bandung: CV Pustaka Setia.
Manulang, M. (1990). Dasar-dasar Manajemen. Jakarta: Ghalia Indonesia.
Mardani. (2016). Hukum Keluarga Islam di Indonesia. Jakarta: Kencana.
Mardawani. (2020). Praktis Penelitian Kualitatif Teori Dasar Dan Analisis Data Dalam Prespektif Kualitatif. Yogyakarta: CV. Budi Utama.
Marto Silalahi, I. K. (2020). Dasar-Dasar Manajemen dan Bisnis. Medan: Yayasan Kita Menulis.
Moleong, L. J. (2005). Metodelogi Penelitian Kualitatif. Bandung: Remaja Rosdakarya.
Moleong, L. J. (2011). Metodologi Penelitian Kualitatif. Bandung: PT Remaja Rosdakarya.
Moloeng, L. J. (2014). Metode Penelitian Kualitatif, Edisi Revisi, Cetakan ke 30. Bandung: Remaj Rosda Karya.
Nasional, T. p. (2008). Kamus Besar Bahasa Indonesia. Jakarta: Pusat Bahasa.
Nizam, M. (2013). Analisis Pendapatan Peternak Ayam Broiler Pada Pola Kemitraan Yang Berbeda Di Kecamatan Tellusiattinge Kabupaten Bone. Makassar: Universitas Hasanuddin Makassar.
Novidiantoko, D. (2020). Praktis Penelitian Kualitatif: Teori dasar dan Analisis Data dalam Prespektif Kualitatif. Yogyakarta: Deepublish.
Nusran, M. (2019). Manajemen Penyembelihan Sistem Halal Produk Ayam Potong. Makassar: CV. Nas Media Pustaka.
Rianto, A. (2004). Metodelogi Penelitian Sosial dan Hukum. Jakarta: Granit.
Rivai, V. 2012. Islamic Marketing Membangun dan Mengembangkan Bisnis dengan Praktik Marketing Rasulullah saw. Jakarta: Gramedia Pustaka Utama.
Rohidin. (2016). Pengantar Hukum Islam. Yogyakarta: Lintang Rasi Aksara.
Rohiat, 2010. Manajemen Sekolah, Teori Dasar dan Praktik. Bandung: PT Refika Aditama.
Rohidin, D. (2016). Buku Ajar Pengantar Hukum Islam. Yogyakarta: Lintang Rasi Aksara Books.
Rukajat, A. (2018). Pendekatan Penelitian Kuantitatif Quantitative Research Approach. Yogyakarta: Deepublish.
Sandu Siyoto, M. A. (2015). Dasar Metodelogi Penelitian. Yogyakarta: Literasi Media Publishing.
Shomad, A. (2017). Hukum Islam: Penormaan Prinsip Syariah dalam Hukum Indonesia. Jakarta: Kencana.
Sri Hajati, E. D. (2017). Buku Ajar Pengantar Hukum Indonesia. Surabaya: Airlangga University Press.
Subekti. (1985). Pokok-Pokok Hukum Perdata. Jakarta: Penerbit Intermasa.
Sudarsono, H. (2020). Buku Ajar: Manajemen Pemasaran. Jember, Jawa Timur: CV. PUSTAKA ABADI.
Sudarsono, H. (2020). Manajemen Pemasaran. Jember, Jawa Timur: CV. PUSTAKA BADI.
Sugiyono. (Metode Penelitian Kuantitatif, Kualitatif dan R & D). 2016. Bandung: PT Alfabet.
Sugono, D. (2008). Kamus Bahasa Indonesia. Jakarta: Pusat Bahasa.
Sunarsa, S. (2020). Penelusuran Kualitas dan Kuantitas Sanad Qira'at Sab'. Wonosobo: CV. Mangku Bumi Media.
Supomo. (2020). Manfaat Tanaman Herbal dalam Meningkatkan Kualitas Ayam Pedaging. Makassar: CV. Nas Media Pustaka.
Umar, H. (2005). Riset Sumber Daya Manusia. Jakarta: PT. Gramedia Pustaka Utama.
Wahyudi, S. T. (2017). Statistika Ekonomi (Konsep, Teori dan Penerapan). UB Press: Malang.
Zed, M. (2008). Metode Penelitian Kepustakaan. Jakarta: Yayasan Obor Indonesia.